In what ways can media representation of women be improved?
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Media representation of women refers to the portrayal and depiction of women in various forms of media including film, TV, advertising and social media influencing societal perceptions and gender norms.
Media representation of women can be improved in several ways –
Modern women’s representation grapples with issues of stereotyping, objectification, diversity deficits, pay disparities, biased storytelling, tokenism, erasure and lack of agency, hindering authentic and empowering portrayals of women.
Improving media representation of women requires a conscious effort to break away from stereotypes and present more diverse, authentic portrayals. First, there should be an increase in the number of complex, multi-dimensional female characters across all forms of media. Women should be depicted in roles that reflect their varied experiences, talents, and strengths, rather than being confined to traditional or overly sexualized roles.
Second, media creators should prioritize inclusivity by representing women from different races, ethnicities, ages, body types, and backgrounds. This can help combat narrow beauty standards and promote a broader understanding of what it means to be a woman.
Third, there should be more women involved in the creation process—directors, writers, producers, and executives. When women have a seat at the table, they can influence the narratives and ensure that female characters are portrayed with depth and authenticity.
Additionally, media should focus on telling stories that highlight women’s achievements, struggles, and contributions to society. This can inspire audiences and challenge existing gender norms.
Finally, there should be a conscious effort to avoid reinforcing harmful stereotypes. Instead, media should promote positive and empowering messages that reflect the reality of women’s lives.
Media is already playing a great role in representing women. To increase the count, more news channels and magazines and newspapers can focus on the underdog stories of women like our President Draupadi Murmu, who went through a lot in her life and is a good example of woman leadership. Or even stories of ordinary women who are doing extraordinary work like our mothers, who had very limited means but still saw to it that their daughters received the best. My mother for example, lost her parents when she was very young but she ensured that I receive the best education and have a good life. I can never thank her enough for all the sacrifices that she did for me. Celebrating women like my mother and her life through media will increase positivity in others.