The increasing level of distraction among young individuals is due to various elements such as:

• TECHNOLOGICAL ADVANCEMENT : With the outbreak of the internet and digital devices like computers and mobile phones it has become easier for people to access, communicate, and find things. This advancement in our world has affected not only the adult world but also the world of our young generation where their curious mind can get everything they want easily which makes it very easy for them to get distracted. The easy access due to internet has also resulted in an information overload, with so much content available it becomes difficult not to get distracted by it. This is just the tip of the iceberg, but activities including playing video games, scrolling on social media app, and “binging” shows and much more also result in the distraction of the people.
• PSYCHOLOGICAL FACTOR : People are now very used to getting instant gratification due to the digital era of things where it is possible to get a text from the opposite end of the world to your bedroom in just a second. This makes people get a habit of getting instant rewards and lose patience. The trend of short form content like youtube shorts, instagram reels has also made people start forming shorter attention span.
• SOCIAL PRESSURE : With the growth of social media, the problem of FOMO( feeling of missing out) started increasing due to the marketing strategies used by companies and creators to make people think that if they don’t look a certain way or do things a certain way they are not normal which makes young individuals be very aware of their digital presence so they do not miss out on things.
• MENTAL HEALTH :With the increase of the usage of digital devices they also have an increase chance of getting ADHD, Anxiety and stress. Using digital devices such as phones and computer is one of the major reasons for sleep deprivation in many young individuals.
• ENVIRONMENT AND EDUCATION : Due to the recent pandemic, there was a huge shift in environment for almost every field which also includes education. Schools and Institutions started having online classes and exams. Individuals started forming a habit of getting dependent on the internet for education and thus resulting in addiction to their devices.

CONCLUSION : The combination of the above factors results in the distraction of young individuals. Times are changing and technology has become a significant part of our lives now, therefore the positives and the negatives should equally be discussed and addressed so that our and our future generation’s future can be bright.