The Code of Pharmaceutical Ethics ensures ethical conduct in the pharmaceutical industry with the following principles:

1. Patient Welfare: Prioritize patient safety and well-being in all practices, from drug development to marketing.
2. Integrity and Honesty: Maintain honesty in all professional activities, ensuring accurate reporting and avoiding misleading claims.
3. Confidentiality: Safeguard patient confidentiality and handle sensitive information with care.
4. Compliance: Follow all laws, regulations, and industry standards related to drug approval, marketing, and clinical trials.
5. Transparency: Be transparent about research methods, results, and conflicts of interest. Report clinical trials and studies accurately.
6. Fair Marketing: Engage in ethical marketing practices, avoiding undue influence on healthcare professionals and misleading advertising.
7. Respect for Rights: Conduct drug development and clinical trials ethically, respecting participant rights and obtaining informed consent.
8. Professional Competence: Continuously update knowledge and skills through ongoing education and training.