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Storage, Transport & Marketing in Agriculture

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Home/Agriculture & Food Management/Storage, Transport & Marketing in Agriculture

Mains Answer Writing Latest Questions

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Anonymous
Asked: July 13, 2024In: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,
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A positive mindset helps aspirants: Stay motivated and focused on their goals Approach challenges and obstacles with a problem-solving attitude To be an aspirants:- Maintain a healthy work-life balance and avoid burnout. Develop resilience and bounce back from failures or setbacks. Cultivate ...

  1. Akshita Singh
    Akshita Singh Begginer

    Uncertain about the Exam System and Curriculum: Get to know examination pattern and syllabus including preliminary, mains, and interview levels. Know in detail what each subject and stage entails. Develop a Study Schedule: Create a reasonable duration for all subjects which should involve time for rRead more

    Uncertain about the Exam System and Curriculum: Get to know examination pattern and syllabus including preliminary, mains, and interview levels. Know in detail what each subject and stage entails.

    Develop a Study Schedule: Create a reasonable duration for all subjects which should involve time for revision as well as practice. Come up with your daily, weekly, and monthly goals. Read Books and Materials Prescribed by Board: Follow recommended books related to each subject among standard textbooks. Current affairs magazines and online resources enhance your reading materials.

    Keep Track of Current Affairs:

    Go through newspapers on a regular basis while also following reliable news sources.

    What happened during these events? What do they mean for the exam course?

    Take Notes Regularly While Also Revising Often: Prepare short notes for each topic using minimum words possible.

    Regular review is very important in remembering things better as well as understanding them deeply

    Practice Writing Skills: To improve your answer writing skills solve previous year’s papers & take mock tests on it. Concentrate on being clear, having good structure, expressing oneself properly

    Join Coaching or Online Courses (if needed): Consider joining coaching classes or taking online courses to be guided in an organized manner.Engage yourself into group discussions with fellow mates.

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varun kumar Parkala
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varun kumar ParkalaBegginer
Asked: July 19, 2024In: , , , , , , , , , , , , , , , ,
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What is mean by inflation.In which do you think it is growing and why ?

  1. Vaidika Punna
    Vaidika Punna Begginer

    Inflation is nothing but general increase of lives in the products whichever we buy, which leads to decrease in purchase power. We measure inflation with: Consumer Price Index(CPI):average change over time in the prices paid by urban consumers for a market basket of consumer goods and services. ProdRead more

    Inflation is nothing but general increase of lives in the products whichever we buy, which leads to decrease in purchase power.
    We measure inflation with:

    Consumer Price Index(CPI):average change over time in the prices paid by urban consumers for a market basket of consumer goods and services.

    Producer Price Index (PPI): Measures the average change over time in the selling prices received by domestic producers for their output.

    Several Factors affecting Inflation are:

    1. Demand pull inflation: It occurs when the demand for that product increases i.e., lesser the goods the more it costs.
    2. Built-In Inflation: When workers demand higher wages and, in response, companies increase the prices of their products to cover higher wage costs.
    3. Global Factors: International events, such as geopolitical instability or changes in global supply chains, can impact inflation. For example, the COVID-19 pandemic disrupted supply chains worldwide, leading to increased prices for many goods and services.
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Team
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TeamSupreme
Asked: September 10, 2024In:
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Analyze supermarkets’ involvement in the management of the produce, food, and fruit supply chains. How do they get rid of so many middlemen? (150 words) [UPSC 2018]

transport & marketing in agricultureupsc: storage
  1. Team
    Team Supreme

    Model Answer Introduction Supermarkets serve as crucial retail hubs for food and household products, significantly influencing supply and demand dynamics. Their role in supply chain management, especially for fruits, vegetables, and other food items, is pivotal in streamlining processes and enhancinRead more

    Model Answer

    Introduction

    Supermarkets serve as crucial retail hubs for food and household products, significantly influencing supply and demand dynamics. Their role in supply chain management, especially for fruits, vegetables, and other food items, is pivotal in streamlining processes and enhancing consumer experience.

    Role of Supermarkets in Supply Chain Management

    Faster Movement

    Supermarkets facilitate quicker movement of goods compared to traditional methods. This efficiency helps in responding swiftly to consumer demand, ensuring that products are available when needed.

    Diverse Product Offering

    By hosting a variety of products, supermarkets provide consumers with a broad selection. This diversity not only caters to different consumer preferences but also stabilizes supply throughout the year, even during off-seasons.

    All-Round Availability

    Supermarkets maintain year-round availability of products, which necessitates effective storage and value-added processes. This capability enhances consumer access and satisfaction.

    Quality Control

    Supermarkets implement stringent quality control measures to guarantee that only fresh and high-quality produce reaches consumers. This focus on quality builds consumer trust and loyalty.

    Eliminating Intermediaries

    Direct Procurement

    Supermarkets often engage in direct procurement from suppliers, bypassing middlemen like wholesalers. This approach ensures cost-effectiveness and enables better negotiation for prices and quality.

    Reduced Transportation Charges

    By managing logistics directly, supermarkets alleviate farmers’ transportation burdens, allowing them to focus on production.

    Controlled Supply Chain

    Supermarkets maintain a closely monitored supply chain, which mitigates risks related to spoilage and inefficiencies.

    Use of Technology

    Advanced technologies such as RFID and GPS tracking enhance supply chain monitoring, leading to improved operational efficiency.

    Conclusion

    Through direct sourcing, rigorous quality control, and technological integration, supermarkets effectively eliminate intermediaries, optimizing the supply chain process. This results in fresher products and competitive pricing for consumers.

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Team
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TeamSupreme
Asked: August 22, 2024In:
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Roadmap for Answer Writing 1. Introduction Define agricultural marketing and its significance in India. Briefly mention the importance of transport in the marketing of agricultural produce. 2. Main Constraints in Transport and Marketing Increased Transportation Costs: Explain how poor connectivity and lack of scale lead to ...

upsc: storage transport & marketing in agriculture
  1. Team
    Best Answer
    Team Supreme

    Model Answer Introduction Agricultural marketing encompasses the activities, agencies, and policies involved in the procurement of farm inputs and the movement of agricultural produce from farms to consumers, manufacturers, and exporters. In India, several constraints hinder the effective transportRead more

    Model Answer

    Introduction

    Agricultural marketing encompasses the activities, agencies, and policies involved in the procurement of farm inputs and the movement of agricultural produce from farms to consumers, manufacturers, and exporters. In India, several constraints hinder the effective transport and marketing of agricultural produce.

    Main Constraints

    1. Increased Transportation Costs:
      The lack of scale and poor connectivity often results in higher transportation costs, making it difficult for farmers to access markets efficiently.
    2. Poor Infrastructure:
      India’s transport infrastructure, particularly in rural areas, is inadequate and poorly maintained. This deficiency complicates the timely and cost-effective transportation of agricultural products to markets.
    3. Lack of Storage Facilities:
      Many farmers lack access to adequate storage facilities, leading to spoilage and waste of agricultural products. This situation often forces farmers to engage in distress selling, where they sell their produce at significantly lower prices due to the urgency to offload perishable goods.
    4. Lack of Grading and Standardization:
      Agricultural produce is often not graded properly, resulting in a mix of various qualities being sold together. This lack of standardization diminishes the incentive for farmers to invest in better seeds and produce higher-quality crops.
    5. Limited Market Access:
      Small farmers frequently have restricted access to formal markets and are compelled to sell their products to middlemen at low prices. This practice reduces their profitability and discourages further investment in agriculture.
    6. Inadequate Market Information:
      Farmers often struggle to obtain accurate information about market prices across different regions. The prevalence of unregulated markets limits their ability to seek redress for grievances, further complicating their marketing efforts.

    Conclusion

    Addressing these constraints is crucial for achieving the goal of doubling farmers’ incomes in India. While initiatives like the ‘Kisan Rail’ service and the ‘Krishi Udaan’ scheme have been implemented to improve the situation, significant work remains to ensure that farmers can fully benefit from their labor.

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Abhishek Singh
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Abhishek SinghLearner
Asked: July 24, 2024In:
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Analyze the policy and investment goals in this area and discuss the role that agri-logistics infrastructure—such as cold storage facilities, transportation networks, and warehousing—plays in lowering post-harvest losses and improving farmers’ access to markets.

upsc: storage transport & marketing in agriculture
  1. Akriti Pandey
    Akriti Pandey Enthusiast
Team
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TeamSupreme
Asked: August 27, 2024In:
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Give a quick assessment of India’s agricultural marketing reforms. Are they sufficient? (200 Words) [UPPSC 2019]

uppsc: storage transport & marketing in agriculture
  1. Akriti Pandey
    Akriti Pandey Enthusiast
Nikhil Tiwari
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Nikhil TiwariBegginer
Asked: July 13, 2024In:
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marketingproduct marketing
  1. Yash Kashyap
    Yash Kashyap Begginer

    Key Elements of a Successful Product Launch Marketing Strategy A successful marketing strategy for launching a new product has several essential components: Target Audience Identification Clearly understanding your target customers - their demographics, interests, and behaviors - is crucial. This alRead more

    Key Elements of a Successful Product Launch Marketing Strategy

    A successful marketing strategy for launching a new product has several essential components:

    Target Audience Identification

    Clearly understanding your target customers – their demographics, interests, and behaviors – is crucial. This allows you to tailor your marketing messages and tactics to best resonate with them.

    Unique Value Proposition

    Developing a unique value proposition that differentiates your product from competitors is key. This should highlight the unique benefits your product offers in a clear, concise, and compelling way.

    Strong Brand Identity

    Establishing a strong, recognizable brand identity through a clear brand message, visual identity, and consistent brand voice across all marketing channels builds trust and loyalty with customers.

    Effective Communication Channels

    Identifying and utilizing the right marketing channels, whether digital (social media, email) or traditional (advertising), to reach your target audience is essential for driving awareness and sales.

    Continuous Optimization

    Regularly analyzing the results of your marketing efforts and adjusting your strategy accordingly is critical for ongoing success and improvement.

    By incorporating these key elements, companies can develop a comprehensive and effective marketing plan to successfully launch a new product and drive growth.

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Ameena sabahat
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Ameena sabahatBegginer
Asked: July 17, 2024In:
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indiastoragestrategies
  1. Anwar Shaikh
    Anwar Shaikh Begginer

    India tackles food storage with a mix of traditional and modern techniques, aiming to reduce waste and ensure food security. Here's a breakdown of some key strategies: Traditional Techniques: Cover and Plinth (CAP) Method: This involves storing grains on raised platforms (plinths) with a protectiveRead more

    India tackles food storage with a mix of traditional and modern techniques, aiming to reduce waste and ensure food security. Here’s a breakdown of some key strategies:

    Traditional Techniques:

    • Cover and Plinth (CAP) Method: This involves storing grains on raised platforms (plinths) with a protective cover to shield them from moisture, pests, and the elements.

    • Airtight Containers: Used for grains, spices, and other dry goods, these containers prevent spoilage by limiting moisture and pests.

    Modern Techniques:

    • Silos: These tall, tower-like structures offer efficient, large-scale storage with less land usage compared to warehouses.

    • Silo Bags: Made from airtight plastic tubes, these bags offer hermetic storage for grains, protecting them from pests, rain, and UV rays.

    Government Initiatives:

    • World’s Largest Grain Storage Plan in Cooperative Sector: This ambitious plan aims to establish storage facilities at the village level through cooperative societies. This will increase storage capacity, empower farmers, and reduce transportation costs.

    Focus on Improvement:

    India is constantly looking to improve its food storage infrastructure. Here are some additional areas of focus:

    • First-In, First-Out (FIFO) Method: Encouraging the use of older stock before new arrivals helps minimize waste.

    • Cold Storage: Expanding access to refrigerated storage for perishables like fruits and vegetables is crucial.

    • Upgradation of Transportation: Better roads and refrigerated vehicles can significantly reduce spoilage during transport.

    By implementing a combination of these strategies, India is working towards a future with less food waste and a more secure food supply.

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Suraj Singh
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Suraj SinghLearner
Asked: July 24, 2024In:
  • 0

Discuss the legislative and policy frameworks needed to support these alternative marketing channels. Assess the potential for contract farming, direct marketing, and e-commerce platforms to empower farmers and increase their access to markets.

upsc: storage transport & marketing in agriculture
  1. Akriti Pandey
    Akriti Pandey Enthusiast
Krishna Rao
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Krishna RaoLearner
Asked: July 23, 2024In:
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Assess the degree to which government measures, such as the establishment of an electronic national agricultural market (e-NAM) and the building of an agri-logistics infrastructure, have improved the efficiency and openness of supply chains and agricultural marketing.

upsc: storage transport & marketing in agriculture
  1. Lakshya Mathur
    Lakshya Mathur Begginer

    The government's initiatives, such as the creation of a national agricultural market (e-NAM) and the development of agri-logistics infrastructure, have had a significant impact on improving the efficiency and transparency of agricultural marketing and supply chains. Here's an evaluation of the effecRead more

    The government’s initiatives, such as the creation of a national agricultural market (e-NAM) and the development of agri-logistics infrastructure, have had a significant impact on improving the efficiency and transparency of agricultural marketing and supply chains. Here’s an evaluation of the effectiveness of these initiatives:

    1. National Agricultural Market (e-NAM):

    Effectiveness:

    • The e-NAM platform has helped to create a more integrated and transparent national market for agricultural commodities.
    • It has enabled seamless trading across state boundaries, reduced information asymmetry, and increased price discovery for farmers.
    • The platform has been gradually adopted by more states and union territories, with over 1,000 mandis (wholesale markets) currently integrated into the e-NAM network.

    Challenges:

    • Adoption and utilization of the e-NAM platform has been uneven across different states, with some states being more proactive in its implementation.
    • Limited infrastructure and technological capabilities in some mandis have hindered the smooth integration and functioning of the e-NAM platform.
    • Lack of awareness and training among farmers and traders has been a barrier to the widespread acceptance and utilization of the e-NAM platform.

    2. Agri-Logistics Infrastructure Development:

    Effectiveness:

    • The government has invested significantly in the development of a robust agri-logistics infrastructure, including the construction of rural and national highways, cold storage facilities, warehouses, and multimodal transportation networks.
    • These initiatives have helped to improve the connectivity of agricultural production centers to markets, reduce post-harvest losses, and enhance the overall efficiency of the supply chain.
    • The development of modern agri-logistics infrastructure has also facilitated the integration of small and marginal farmers into the mainstream supply chain, providing them with better market access and price realizations.

    Challenges:

    • The pace of infrastructure development has not been uniform across different regions, leading to disparities in the availability and quality of agri-logistics facilities.
    • Maintenance and upkeep of the infrastructure, particularly in remote and rural areas, have been a persistent challenge, affecting its long-term sustainability.
    • Coordination between various government agencies and private sector stakeholders in the development and management of agri-logistics infrastructure has been a complex undertaking.

    Overall, the government’s initiatives, such as the creation of the e-NAM platform and the development of agri-logistics infrastructure, have shown positive results in improving the efficiency and transparency of agricultural marketing and supply chains. However, there are still areas for further improvement, including addressing the uneven adoption and utilization of the e-NAM platform, enhancing the quality and maintenance of agri-logistics infrastructure, and strengthening the coordination between various stakeholders. Continuous efforts and investments in these areas will be crucial to fully realize the benefits of these initiatives and further strengthen the agricultural marketing and supply chain ecosystem in the country.

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